Echo Cup
A client approached us with a request to generate a Gen AI video for Echo Cup, a Polish gaming tournament, where the video would be used as an intro for the online broadcast of the championship. The main limitation for our AI video production team was the 5-day deadline and the need to integrate the logos of the main sponsors, since neural networks still struggle with any text.
Additionally, the client asked us to use the image of one of the players who was definitely going to take part in the championship, so we created a character sheet and used it in several key shots. Given the extremely short deadline, we still managed to create a dynamic, and energetic Gen AI video with strong gaming atmosphere, although this type of work usually takes 2-4 weeks.
Task
Generate a Gen AI video for a tournament that would be used as an intro for the start of the online broadcast of the Polish esports championship. We had to integrate sponsor logos into props and locations while keeping the video dynamic, which always makes font readability more difficult in AI-generated videos. The client gave us 5 days for the entire production cycle.
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